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The Next Generation

Explore Gen Z and Millennial customer financial behaviors, preferences, expectations from financial services, and valuable insights on adapting products and marketing strategies to appeal to these tech-savvy and socially-conscious demographics.

ABA Banking Journal: A popular budgeting app is going away. Banks can step up and fill the gap

The discontinuation of Mint is undoubtedly an opportunity, but it also signals a threat. Intuit, by way of Credit Karma, is coming after banks’ customers.

ABA Banking Journal: A popular budgeting app is going away. Banks can step up and fill the gap

Banking In The Age of Attention Spans

The rise of memes and TikTok has forever changed the way banks interact with their audience. Banks must find new ways to capture and retain attention. By making financial education fun and accessible, banks can foster a sense of empowerment and build lasting relationships with their customers.

Banking In The Age of Attention Spans

Buy Now, Pay Later (BNPL): Revolutionizing Payments and Payment Services

Discover how financial institutions can lead the way in promoting financial literacy in the age of BNPL.

Buy Now, Pay Later (BNPL): Revolutionizing Payments and Payment Services

Deposit Gap

Is the Deposit Gap an opportunity or a problem??
It's clear that with the right mindset and strategies, financial institutions can turn this gap into a golden opportunity. By blending tradition with innovation and embracing technology while maintaining a personal touch, banks can create a financial future that benefits everyone.

Deposit Gap

Empowering Financial Institutions: Addressing Social Media's Impact on Financial Well-being

When scrolling through social media is second nature, let's talk about how it's influencing our wallets. The curated portrayal of luxury and success can trigger impulsive spending, leading to financial strain. It's time for financial institutions to step up and empower users for a healthier financial future. Check out our insights on the digital age's financial challenges.

Empowering Financial Institutions: Addressing Social Media's Impact on Financial Well-being

Empowering Gen Z: The Key to Financial Literacy

Dive into the world of tech-driven apps, online platforms, and social media engagement. Get ready to lead the next generation to financial greatness!

Empowering Gen Z: The Key to Financial Literacy

Finfluencers: The Future of Financial Advice

Explore the world of Finfluencers on TikTok and their impact on shaping financial advice for Gen Z. Uncover the concerns surrounding reliability, and how banks are responding to this dynamic shift.

Finfluencers: The Future of Financial Advice

Generational Financial Trauma: A Millennial Perspective

Explore the multi-faceted nature of generational financial trauma and the role financial institutions can play in fostering holistic healing. It's time to collaborate, advocate for systemic changes, and contribute to a more resilient and empowered community.

Generational Financial Trauma: A Millennial Perspective

Influencer School: Leading the Charge in Shaping the Future of Influence

Dive into how a university in Ireland is shaping the future of influencer marketing to tackle authenticity, transparency, and ROI challenges in the influencer game. Get ready for influencers who truly get your brand!

Influencer School: Leading the Charge in Shaping the Future of Influence

Innovate or Lose the Visionaries

Gen Z and Millennials are reshaping the financial landscape. Don't risk losing customers due to a lack of innovation.

Innovate or Lose the Visionaries

Losing Gen Z and Millennials due to Lack of Innovation

Nearly 40% of millennials and Gen Z say they will leave their bank or credit union because of a lack of technology. This is your wake-up call, and it’s time to answer.

Losing Gen Z and Millennials due to Lack of Innovation

Meeting the Expectations of Gen Z and Millennial Customers: What Banks Need To Know

Start competing with big banks and serve your users in new and exciting ways right in your digital channel.

Meeting the Expectations of Gen Z and Millennial Customers: What Banks Need To Know

More Than Money: The Ripple Effect of Ethical Banking

From attracting loyal customers to enhancing brand reputation and contributing to a better future, ethical banking offers tangible benefits for both financial institutions and communities. Together, let's prioritize ethical practices and create a financial system that reflects our values and empowers our communities.

More Than Money: The Ripple Effect of Ethical Banking

Overcoming a Free-Money Mindset With a Digital Financial Coach

This personal account of embracing change and prioritizing financial well-being reminds us of the importance of sound financial guidance and the impact it can have on your financial future. As we celebrate Financial Literacy Month, Frank's story serves as a reminder of the transformative power of personalized financial guidance and prudent money management.

Overcoming a Free-Money Mindset With a Digital Financial Coach

Pop Quiz, Hot Shot! Do You Know Your Gen Z & Millennial Customers Top 5 Financial Concerns?

Banks need to understand the current concerns and ensure they are providing the appropriate tools and resources that matter to their customers the most.

Pop Quiz, Hot Shot! Do You Know Your Gen Z & Millennial Customers Top 5 Financial Concerns?

Redefining Banking: A Gen Z & Millennial Perspective

Gen Z and Millennials are rewriting the rules. Digital banking, personalized experiences, and a dash of social responsibility define the new era. Welcome to the future of banking...

Redefining Banking: A Gen Z & Millennial Perspective

The Ethical Imperative: What Matters to Younger Generations

From attracting younger customers to creating positive impacts, this is the future of finance. Discover why ethical banking matters and how it's changing the financial landscape.

The Ethical Imperative: What Matters to Younger Generations

What is Loud Budgeting and Does It Work?

April is Financial Literacy Month and we're turning up the volume on 'loud budgeting' – a movement that's redefining the way we approach personal finance. Don't miss out on the opportunity to make a difference in your community – start the conversation today!

What is Loud Budgeting and Does It Work?
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